Market Overview
Vietnam GT market performance snapshot
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Category Landscape
Category dynamics, composition, and channel fit
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Competitive Arena
Brand positioning, fair share, and competitive dynamics
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Distribution & Access
Regional coverage, store density, and channel performance
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Growth Opportunities
Whitespace analysis, opportunity scoring, and expansion priorities
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Data Explorer
Khám phá dữ liệu thô
Import Data
Pull CSV from S3
S3 credentials are loaded from dummy_data/s3_key_config.yml after first save.
ABC Analysis
Product ranking by Pareto principle (80/20)
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Price Band Analysis
Price distribution and margin mapping
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Time Series Analysis
Monthly trends with moving averages
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Basket Analysis
Basket size, value, and product co-purchase
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Shopper Analysis
Demographics, visit frequency, loyalty segments
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Store Ranking
Shop-level performance ranking
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Trade Map
Province-level shop activity and performance
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Whitespace Analysis
Untapped opportunities by region and category
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Distribution Analysis
ND/WD coverage trends and regional gaps
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Channel Mix Analysis
Sales breakdown by store type and channel
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Shop Churn Analysis
Shop acquisition, loss, and retention trends
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Brand PI Analysis
Regional preference index heatmap
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Location Analysis
Store mapping, nearby comparison & product gap analysis
Perfect Store
Store scoring: Availability × Assortment × Revenue Quality
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Portfolio Analysis
4-quadrant store classification: Star / Cash Cow / Question / Dog
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Cohort Analysis
Shop retention by first-transaction cohort month
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SKU Distribution Matrix
Select a brand to view SKU distribution.
Visit Plan Generator
Select a brand to generate visit plan.
Price Elasticity Analysis
Price vs quantity sensitivity — month-over-month SKU comparison
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